Helena Rubinstein

Pure Ritual

Care Lotion

When the purity of the water is combined with the effectiveness of the treatment, the tonic works a true miracle, revealing perfect skin. Authentic combination of PURE RITUAL technology and a powerful complex based on hyaluronic acid, adenosine and HEPES, this tonic purifies the skin for 12 hours. Perfectly prepared, the skin is ready to face the beauty routine with treatments whose effectiveness is thus improved. Day after day, the PURE RITUAL toner reveals perfect and visibly younger skin. The pores are refined, the skin texture is smoothed and the complexion appears radiant.