Prada

Red Moon

Shower gel

The new Prada fragrance evokes the adrenaline of the most extreme sailing competitions, those of the luna rossa team, of which the brand has been the official sponsor for over ten years. Prada luna rossa was promoted through a video by director adam berg, who creates an impact campaign by filming the sailboat sailing in the middle of a storm and reviving the adrenaline that reigns in the regatta. In keeping with its name, luna rossa is a fragrance that combines respect for nature with a passion for innovation. Heart: lavender and amber notes combined with drops of mint, sage and bitter orange, for a fresh but sensual perfume, which reinvents the classic notes of Prada with new elements that give a touch of originality to the eau de parfume. The technological silver outer packaging of the fragrance for men passionate about sports is also inspired by the world of sailing and sport.